120 Sports adds new morning show

120 Sports, which made its debut last week (my post here), already is expanding its lineup.

Robert Channick of the Chicago Tribune reports:

One week after launching its national streaming sports network, Chicago-based 120 Sports has expanded its lineup to include a live morning show — with some familiar local names. 

Chicago sports talk veterans Laurence Holmes and Dylan McGorty began hosting 120 Morning Run on the all-digital sports network Wednesday. NFL writer Eric Edholm will be an analyst on the morning show, which will run weekdays from 7 to 9 a.m.

The new morning show adds to eight hours of live evening programming already running on 120 Sports, which features video-driven sports reports delivered in two-minute segments for online viewers. 

“After an exciting launch week, we’re pleased to introduce an additional block of original programming that provides an ideal way to catch-up on last night’s big sports moments and follow the latest developments of ongoing stories,” Jason Coyle, president of 120 Sports, said in a statement. “As 120 Sports continues to grow, our goal is to continue to add to our current lineup of live sports conversation.”

 

 

2 thoughts on “120 Sports adds new morning show

  1. Ed

    With a glut of terrestrial programming covering NFL and college football, not to mention other sports coverage options who is the target audience and projected metrics for digital programming like this?

  2. Ed

    With a glut of terrestrial programming covering NFL and college football, not to mention other sports coverage options who is the target audience and projected metrics for digital programming like this?o

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