Chicago Tribune: Profile of White Sox marketing chief Brooks Boyer; Challenging environment coming off rough ’13

This isn’t exactly sports media, but I wanted to share my Chicago Tribune profile of Brooks Boyer, the head of marketing for the White Sox.

You also can access the story via my Twitter feed at Sherman_Report.

Actually, Boyer is heavily involved with sports media with the White Sox TV and radio deals. With the Sox coming off their worst season in 43, the environment is challenging.

From the story:


Brooks Boyer’s business is baseball, but he goes back to his basketball days to describe his approach to the job.

The Chicago White Sox vice president and chief marketing officer preaches “wanting the ball in the fourth quarter.” It stems from the way he played the game as an all-state high school shooting guard from Concord, Mich., and as a two-year captain at Notre Dame.

Boyer reflects on … Continue Reading

15 years later, Jeff Pearlman, John Rocker still mixing it up over SI story

Jeff Pearlman did a piece for Bleacher Report recalling the 15-year anniversary of his famous Sports Illustrated story on John Rocker.

You remember, the story where the Atlanta reliever showed he was off his rocker, so to speak.

He writes:

We are eternally attached.

John Loy Rocker will always be a part of my life. And, I suspect, vice versa.

Later Pearlman writes:

Truth be told, upon returning to New York I struggled mightily with what, exactly, I should do with the interview. The words were all right there, on multiple tape recordings that covered our full time together. He was a bigoted, xenophobic caveman, and I felt no need to protect a person with such beliefs.

Rocker has maintained, on multiple occasions, that the quotes were pieced together and/or taken out of context. This is 100-percent untrue. When Rocker

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‘Priceless': Hall of fame writer Ross Newhan and MLB son share unique baseball bond

Want to share this video produced by The Post Game at Yahoo! Sports.

Ross Newhan, the 2000 Spink Award winner for his work at the Los Angeles Times, had the good fortune to see his life in baseball extend beyond the press box. In a compelling and emotional interview, he talks about his son David’s career in the big leagues.

Here is an excerpt from a Father Day’s column in 2004 in which Newhan wrote about David’s Major League career for the first time.

In his debut game at San Diego, appearing as a pinch runner, David stole second, turned a fine double play and scored the winning run.

His mother and sister were up cheering each of his contributions, but I sat amid the crowd at Qualcomm Stadium, not sure of how I should respond but beaming internally nonetheless,

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Chicago news: WBBM leading candidate to land Cubs games on radio

My latest Chicago Tribune column is on how a WGN tradition dating back to 1925 could be ending for Cubs radio.

You also can access the entire column via my Twitter feed at @Sherman_Report.

Here is an excerpt from the column.


WBBM-AM 780 has emerged as the leading candidate to become the new radio home of the Cubs.

The CBS-owned outlet is using all of its local stations in a synergistic bid to land the rights to the Cubs, beginning with the 2015 season, according to team and industry sources. If the team goes with WBBM, it would end its long relationship with WGN-AM 720, which dates back to 1925.

The Cubs wouldn’t comment on the situation. However a team source said, “We believe there is a very good market for Cubs rights.”

It was WGN’s decision to … Continue Reading

Brandon Phillips isn’t talking to media; Cincy reporters noted his stats declined

It appears as if Brandon Phillips is in a bit of a snit over the way he has been treated by the media in Cincinnati.

It seems as if the reporters had the audacity to report that Phillips had a poor second half for the Reds last year, and that his stats have been declining.

John Fay at contends Phillips has engaged in some “revisionist history.” He writes:

“I don’t have nothing to say to those cats,” Phillips said to Anthony Castrovince of about the Cincinnati media. “They know what the deal is. They just talk about how I was falling off and declining. How the (expletive) am I declining? I had 100 … ribbies (RBI) last year. And I did that with one … hand. And I won a Gold Glove? So how the (expletive) am I

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Smoltz-Vasgersian to team up for Fox Sports baseball; likely No. 2 team

The release doesn’t say John Smoltz and Matt Vasgersian will be the new No. 2 team for Fox on baseball, but Smoltz’s presence would suggest that’s the case.

Many people felt Fox should have gone with the former Braves pitcher for the No. 1 team with Joe Buck. Instead, the network tabbed Harold Reynolds and Tom Verducci.

Smoltz has shined as an analyst for MLB Network and TBS. He and Vasgersian will make a good team.

The official rundown from Fox Sports:


FOX Sports added to its already deep MLB lineup, today announcing that former Cy Young Award winner John Smoltz and nationally renowned broadcaster Matt Vasgersian team up to call MLB games on the FOX Broadcast Network and FOX Sports 1. The announcement was made by John Entz, Executive Vice President, Production & Executive Producer, FOX Sports. Smoltz … Continue Reading

Chris Russo to get new daily show on MLB Network

Chris Russo will be coming to your television five days a week courtesy of MLB Network.

Here is the official rundown:


This spring MLB Network will launch a brand new weekday studio program as Christopher “Mad Dog” Russo, one of the most accomplished sports radio voices in the country, hosts his first TV-based baseball talk show, High Heat with Christopher Russo. Starting on Opening Day, March 31 at 12:00 p.m. ET, Russo will bring his passionate opinions and energetic delivery to MLB Network for a one-hour live program every weekday with discussion on all 30 MLB clubs and interviews with players and club personnel.

Each show will begin with “The Brushback,” Russo’s opening monologue on the day’s biggest headlines, followed by “Coast to Coast,” a fast-paced look at the top news around the league with a roster … Continue Reading

Why Fox went with three in the booth for its A baseball team

Ultimately, Fox decided it would take two men, Harold Reynolds and Tom Verducci, to replace Tim McCarver with its A baseball team.

Why the threesome with Joe Buck navigating extra traffic? The principles explained yesterday in a teleconference.

From Richard Deitsch at

Fox Sports management said it has known that Buck, Reynolds and Verducci would be its lead MLB team for a couple of months after the three had a practice broadcast together in St. Louis late last year. Rehearsal games often do not go well in sports broadcasting, but management said it was particularly impressed by the chemistry between the three men. Said Shanks: “The thing you look for in television is, do the guys like each other? Do they respect each other? Do they work hard to make the guy next to them look good? That’s what

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