Fox Sports is set to announce the launch of its new sports network, Fox Sports 1, today in New York.
So what does ESPN put up on its PR-driven Front Row site late Monday afternoon? A post titled: “ESPN By The Numbers: March, 2013.”
Written by ESPN’s David Scott, the post contains this opening paragraph: “When you’ve been delivering sports fans their news, entertainment and game coverage for 33 years, you tend to accumulate a lot of impressive statistics and factoids.”
The post then basically documents the awesomeness of ESPN.
Wow, talk about timing. I mean, did ESPN know Fox Sports was making its big announcement today?
“Yes, quite a coincidence,” said an ESPN staffer, with tongue firmly in cheek even in an email.
This post was as subtle as Chris Berman narrating football highlights. It is network trashtalking at … Continue Reading






