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Why? CBS moves Anthony to lead analyst for college basketball; Kellogg to studio

Major shakeup for CBS Sports. Greg Anthony is the new lead analyst for college basketball, while Clark Kellogg moves to the studio.

In a CBS release, sports chairman Sean McManus said:

“Greg and Clark are two of the most respected, knowledgeable and passionate voices in college basketball. They are both excellent game and studio analysts. It’s a luxury to have them both on our team. We believe this shuffling of our line-up allows both Greg and Clark to play more to their individual strengths, enhancing our overall coverage.”

I don’t get it. Nothing against Greg Anthony, but why are Clark Kellogg’s strengths better suited for the studio? I thought he did a fine job as the long-time lead analyst.

Obviously, somebody (ultimately McManus) didn’t agree, and now Kellogg will be in a studio instead of at arenas this year. CBS can say what it wants, but it certainly seems to be a demotion in my eyes.

All I can is that it is a weird business. One day, you’re in. The next day, you’re out.

*******

Here’s the official release.

Greg Anthony has been named the lead college basketball game analyst for CBS Sports beginning with the 2013-14 season. The announcement was made today by Sean McManus, Chairman, CBS Sports, and Harold Bryant, Executive Producer and Vice President, Production, CBS Sports.

Anthony, who joined CBS Sports in 2008 as the Network’s lead college basketball studio analyst, in addition to serving as a game analyst, will partner with Jim Nantz to form the CBS Television Network’s lead college basketball announce team. CBS Sports’ 2013-14 college basketball schedule tips off on Saturday, Dec. 7 with UCLA at Missouri.

Clark Kellogg, who has been with CBS Sports full-time since 1997, has been named the Network’s lead college basketball studio analyst. Kellogg returns to the role he held for 16 years. In addition, Kellogg also will serve as an analyst for a full-slate of regular-season games.

“Greg and Clark are two of the most respected, knowledgeable and passionate voices in college basketball,” says McManus. “They are both excellent game and studio analysts. It’s a luxury to have them both on our team. We believe this shuffling of our line-up allows both Greg and Clark to play more to their individual strengths, enhancing our overall coverage.”

 

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